El Paso Water Softeners Joins Brita Pro® Dealer Network

HICKORY, N.C. (April 19, 2018) – El Paso Water Softeners in El Paso, Texas, has joined the Brita PRO® partner network to offer a line of professionally installed water filters and softeners for residential and light commercial use. El Paso Water Softeners will sell, install, and service the Brita PRO line throughout the El Paso market.

The product line is a first for the Brita® brand, including high-capacity, whole house softeners and filters that will address water quality issues such as hard water, iron, sediment, acidity, taste and odor.

“El Paso Water Softeners is a strong addition to our network,” says Jackie McCaleb, President of Protect Plus Pro, LLC, the distributor of Brita PRO products. “We’re confident they will offer excellent service to consumers in El Paso.”

There are currently ten Brita PRO dealers throughout the United States, with more signing on each month.

Headquartered in Hickory, North Carolina, Protect Plus Pro, LLC licenses the Brita PRO brand name from The Clorox Company.


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